Logistics companies face many challenges. An increasingly global market is forcing the commoditisation of core logistics functions whilst demand for mass customisation is growing. Supply chains are becoming longer and more complex whilst new competitors enter the market and existing competitors up their game.
Responding to these challenges requires innovation and adaptation. Maintaining a position as the customer's first choice logistics partner requires constant effort and continuous improvement. One of the key assets underpinning these efforts is information – information at the 'sharp end' of customer service delivery: information in the hands of the mobile worker.
The effectiveness of a mobile worker can be improved many times over with accurate, timely and relevant information. The collection and provision of such information, via a mobile device and real-time connected software application, becomes the central platform upon which new value-adding, up-selling and performance measuring service improvements can be built.
Blackbay, through its state-of-the-art mobile application Delivery Connect, has been providing effective mobile worker solutions specifically for logistics companies for many years. Delivery Connect empowers operations, and releases the full potential of arguably the most important workers in the logistics operation; the mobile worker.
Case Studies:
Star Track Express
Star Track Express is one of Australia’s premier express freight and logistics providers with over 1,500 drivers in the field, handling over a million scans per day. As part of a large infrastructure upgrade, the company sought to improve on their already industry leading reputation in a variety of areas including electronic proof of delivery and capturing manual processes on their handheld computers. Star Track Express has always been innovative in their use of mobile technology, having already implemented a first generation supply chain solution. It was a natural progression that their next rollout should build on the processes they already had in place and minimise integration time - ensuring that their reputation as a reliable carrier was not compromised. Being a company with such a high level of customer satisfaction and reputation to uphold, Star Track Express recognised that future-proofing their solution meant removing the manually driven processes. According to Star Track Express IT Director, Max Robson, in order to ensure “continued growth, we needed to replace the remaining manual, handwritten elements of our operating procedures with a fully integrated mobility solution”. Download to read more on Blackbay’s solution for Star Track Express |
